Elements and Performance Criteria
- Design extension initiatives
- Extension issues are identified and analysed and extension initiatives are developed to address required organisational outcomes.
- Extension objectives are developed to make a significant contribution to the industry in accordance with organisational and client needs.
- Leadership is provided to extension colleagues, decisions are influenced and directions are monitored and changed in accordance with emerging requirements.
- The capacity and capability of client target groups to accept information and change are determined, and extension methodology is developed to influence them in accordance with organisational requirements.
- Issues relating to intellectual property are identified and exploited in accordance with organisational requirements.
- Prepare for innovation and change management
- Extensive industry experience, collaboration with national and international networks and cutting edge professional expertise are used to influence client decision making and industry practices.
- Industry, economic and political analyses are conducted to strategically manage risk, resistance to change and other contingencies in accordance with program responsibilities, extension objectives and organisational requirements.
- Leadership is provided in the development of innovative change management strategies that will make a significant contribution to the implementation of improved decision making and industry practice.
- Risks are determined and risk management strategies are developed and implemented in accordance with change management strategies and organisational requirements.
- Investment is attracted for significant extension programs and is managed in accordance with organisational and funding body requirements.
- Create innovation and change
- Leadership is provided to influence the adoption of innovation and change, and to manage contingencies in areas of strategic importance or significant economic impact.
- Expert advice is provided on the basis of specialised knowledge of problem identification and problem solving processes and techniques relating to information and technology transfer.
- Extension campaigns are implemented and managed at state and regional level in accordance with organisational priorities.
- Industry problems are identified and analysed, solutions are negotiated and issues requiring further research are identified and actioned in accordance with organisational requirements.
- Monitor and evaluate adoption of innovation and change
- Adoption of innovation and change is evaluated and strategies are developed and implemented to improve future outcomes.
- Outcomes are evaluated and reported against extension objectives and required organisational outcomes in accordance with organisational requirements.
- Outcomes with political/policy implications are identified and advice and policy development is influenced in accordance with organisational requirements.